Subject lines can have a huge effect on the response rates of your email campaigns. Adestra recently published a subject line report for which it analysed nearly a billion email marketing messages.
From this research comes the answer to the question: “What is the ideal length of a subject line?”. Read More
How to write subject lines that double your clickthrough rate?
In this very interesting Web clinic replay, Dr. Flint McGlaughlin analyzes the winning subject lines from a series of email subject line tests they ran. He explores what made them work so well, and how you can apply those principles to your own subject lines.
Using a 4 question checklist he drills down on subjectline facts from their research to maximize the force of a subjectline. He takes the audiences questions in a live optimization.
If you would like to learn how to write more effective subject lines, simply watch the above Web clinic replay.
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