Dynamic and personalized images can provide a new level of individualization. Images are an important part of interactive email and the basic layer for a set of further elements and actions that make an email interactive. See how we created an interactive email and advent calendar.
In the military, soldiers learn how to push past their perceived limits and that involves wading through their inboxes to keep on top of an endless stream of messages. Additionally, they are forced to process mission critical emails: which could mean life or death. Find out their email protocol anyone can use to write more efficient emails.
On average, business professionals receive hundreds of emails every single week. Even though we’re living in a social media world, email still remains the most effective form of business communication.
Some people won’t even read every message that pops into their inbox – so how can you make your email stand out? Read More
Email is static, boring and not sexy at all. This widely spread image of the channel is proven outdated more and more. Personalized images, real-time data feeds, daily changing content and image galleries as well as pre-filled forms lift the old lady of the digital marketing to a new, prospering age.
The digital marketing environment has never been more active and diverse. New tools and strategies are pioneered on a constant basis, powered by a marketing landscape with some4,000 marketing technology solutions and counting. Yet despite all new innovations, one classic channel—email—continues to thrive as a core component of nearly any mature digital marketing strategy
To generate more revenue from your store without increasing your SEO, PPC, or social media marketing budgets a great tactic is to optimize your store’s conversion rate (CRO). Here are 3 of the most effective optimization tactics that I’ve seen our customers use. Start implementing them today and generate more leads and sales.
Producing quality content for a blog is only half of the battle. The other half – and often the more difficult half – comes with promotion. I would like to think that I’ve come up with a few tried and true methods that work for me through extensive trial and error. These 11 methods have helped me get nearly 600 shares on my most recent article. Use as few or as many as you’d like, and be sure to let me know how they work for you!
Research shows that over 79% of smartphone users read emails on their smartphone. And around 50% of marketing email newsletters are opened on mobile devices This has a big impact on how emails should be designed and formatted to be mobile friendly. But there is something every email marketer is forgetting to take into account…. Read More
Isn’t it great when you have the opportunity to try before you buy? Whether this is test driving a new car or playing a new video game before you actually purchase it, having the ability to have a play around first gives you the peace of mind that you are making the right decision. Read More