What is your number one pain with email marketing? If you’re like most marketers – it’s lead generation. Getting good leads to nurture – and convert – is one of the biggest problems facing online...
Krista BunskoekHow AMP Emails are setting new records for email conversions (+cases and examples)
AMP for email is on many email marketers minds. So what’s all the hype about? Can it increase your email conversions? How’s it different from static emails? I’m sure you have a lot of questions about AMP emails. Let’s...
Aquibur RahmanCrazy Effective Email Tools for Sales Pros
Finally; Sales tools are starting to get the well-deserved love from developers! The new breed of sales tools empowered by tech is speeding up the research and outreach processes and empowering sales professionals to...
Jakob MarovtHow to make a kickass cannabis marketing plan
The cannabis industry is definitely unique. And if you want to be more successful, you need to have your own cannabis marketing plan. That is the way to drive traffic to your website and point of sale, increase your...
Emily WatsonWhy View-Time Optimization (VTO) is a bad idea
I recently saw a post on LinkedIn suggesting “Send-Time Optimization is Dead, Long Live View-Time Optimization”. They’re wrong. VTO is a bad idea. Why optimize email send time? In the “Right...
James LambHow to code an email newsletter (with Jason Rodriguez)
Ever wanted to code your own emails? Or maybe you are already a mature email builder? See the master at work as Jason R puts together an email in real-time and live codes it.
Jordie van RijnEmail Marketing Tests to Grow Your Business and Blog
Blogging is a great way to market and promote your business. A well-written blog can establish you as an expert and authority in your marketplace and industry. One challenge many bloggers face, however, is attracting...
Michael ZipurskyGolden guidelines for Holiday season email marketing
What are you thankful for this Thanksgiving? We all know one thing brands are most thankful for. Email!! With Thanksgiving, Black Friday and Cyber Monday, emails have a lot of potential to get people talking and...
Himanshu Garia5 ways to use the power of icons in email marketing
A well-designed email campaign conveys the company`s message, creates a smooth path for conversion. Great email design reduces friction and anxiety during reading and motivates the reader to take action. In this article...
Andrew BurmistrovCannabis Email Marketing: 5 Must-Have Email Campaigns + Examples
Email marketing for Cannabis, it is one of the most overlooked marketing channels in this industry. There is a big opportunity for cannabis brands to take advantage of a competitive and high ROI channel that is email...
Mike Colagrossi4 Times You Should Turn Off Your Email Automation
It’s relatively easy to get on board with email automation. And once you get the hang of it, it can be tempting to set up several automated flows, turn the sequence on, sit back, and watch the leads roll in. But there...
Taylor BurkeHow to Build a Professional & Skills-rich Digital Marketing Resume
Digital marketing is one of the most powerful business tools of our time. There is a huge demand for virtual marketers who can develop, execute, and manage marketing campaigns. But there is also a severe...
Dimitar Karamarinov7 Creative Link Building Tactics You Won’t See Anywhere Else (with examples)
Are you tired of using common link building techniques and looking for untapped tactics that scale? This is the one-stop-destination you need. Link building is an age-old SEO technique that is constantly evolving...
Sahil Kakkar7 best landing pages design types and examples
Landing pages are crucial for your marketing strategy to work. Whether you have an ecommerce store, SaaS company, B2B or B2C, having high-converting landing pages pays off. In this article we’ll look at each type...
Kevin George7 ways to improve your Marketing Proposal Template and win more clients
Writing and sending business proposals is one of the key parts of winning new clients. And with Marketing Proposals it is no different. For this article we are going to take a magnificent marketing automation proposal...
Petra Odak11 Article Promotions That Helped Me Get 97 Backlinks and 598 Shares
Producing quality content for a blog is only half of the battle. The other half - and often the more difficult half - comes with promotion. I would like to think that I’ve come up with a few tried and true methods that...
Andrew Wise7½ Steps to Great Email Marketing for Small Businesses
Small businesses often struggle to gain traction in marketing their product or service. Print catalogues get thrown away, billboards require upkeep and radio or television adverts cost as much as the company car! So...
Mark BrownThe Secret to Onboarding Emails That Successfully Get And Keep New Customers
Getting users to sign up for your free trials is much easier than getting them to part with their cash and dive into a paid version. If you’re finding that it’s a walk in the park attracting the right users for your...
Scott Miraglia