Are you starting out with email marketing or rather revamping your strategy? Choosing the right email templates is a big deal, it directly influences your email marketing results and effectiveness So how to pick the...
Kevin GeorgeHow to get more Amazon Reviews in 2022 (9 White Hat & 4 Black Hat Methods)
More than 90% of customer read reviews before purchasing a product. Those who write product reviews are the gatekeepers of eCommerce. If you want to get Amazon reviews, you need an engagement strategy.
Eli Wayne SmithEmail Retargeting: 5 steps to a breakthrough marketing strategy (+ stats & examples)
Over time, retargeting has proven to be an irreplaceable marketing tool for businesses that key into its potential. Yet, it might interest you to know that a high number of companies are not implementing this marketing...
Maja TalevskaAnimated GIFs in email: GIF me more
Using animated GIFs in emails can quickly display brand’s personality, as well as make your email stand out in the inbox. Although it might be tempting to feature GIFs in your emails “purely to jazz them up...
Lisa Combes7 excellent ecommerce order confirmation email examples you can use today
Your business needs to send order confirmation emails. But have you ever looked at the order confirmation emails you receive? Most look terrible, almost like the crackhead version of an Excel sheet. And that is breaking...
Tom Blijleven5 Retail Email Campaign Ideas to Boost Sales and Customer Engagement
If you’re in retail, email marketing campaigns need to be part of your overall marketing strategy. Here are five retail email marketing ideas you absolutely need in your email marketing plan. They work for luxury...
Ray KoHow to Write Email with Military Precision
In the military, soldiers learn how to push past their perceived limits and that involves wading through their inboxes to keep on top of an endless stream of messages. Additionally, they are forced to process mission...
Dhruv PatelHow to create an Email Master Template step-by-step
You might be looking to make a Email Market Template for your email marketing. In this post I’ll show you the approach reviewing and re-creating a specific master template. I’ll take you through the process and the...
Kristian RobinsonBad click-through Rate? Write Better Email Copy
Doing everything by the book when you are launching an email marketing campaign doesn’t promise results. There were countless times when I thought I’d nailed my email, only to end up disappointed by an abysmal click...
Anja SkrbaHow to generate more email opt-ins from Facebook
What is your number one pain with email marketing? If you’re like most marketers – it’s lead generation. Getting good leads to nurture – and convert – is one of the biggest problems facing online...
Krista BunskoekHow AMP Emails are setting new records for email conversions (+cases and examples)
AMP for email is on many email marketers minds. So what’s all the hype about? Can it increase your email conversions? How’s it different from static emails? I’m sure you have a lot of questions about AMP emails. Let’s...
Aquibur RahmanCrazy Effective Email Tools for Sales Pros
Finally; Sales tools are starting to get the well-deserved love from developers! The new breed of sales tools empowered by tech is speeding up the research and outreach processes and empowering sales professionals to...
Jakob MarovtHow to make a kickass cannabis marketing plan
The cannabis industry is definitely unique. And if you want to be more successful, you need to have your own cannabis marketing plan. That is the way to drive traffic to your website and point of sale, increase your...
Emily WatsonWhy View-Time Optimization (VTO) is a bad idea
I recently saw a post on LinkedIn suggesting “Send-Time Optimization is Dead, Long Live View-Time Optimization”. They’re wrong. VTO is a bad idea. Why optimize email send time? In the “Right...
James LambHow to code an email newsletter (with Jason Rodriguez)
Ever wanted to code your own emails? Or maybe you are already a mature email builder? See the master at work as Jason R puts together an email in real-time and live codes it.
Jordie van RijnEmail Marketing Tests to Grow Your Business and Blog
Blogging is a great way to market and promote your business. A well-written blog can establish you as an expert and authority in your marketplace and industry. One challenge many bloggers face, however, is attracting...
Michael ZipurskyGolden guidelines for Holiday season email marketing
What are you thankful for this Thanksgiving? We all know one thing brands are most thankful for. Email!! With Thanksgiving, Black Friday and Cyber Monday, emails have a lot of potential to get people talking and...
Himanshu Garia5 ways to use the power of icons in email marketing
A well-designed email campaign conveys the company`s message, creates a smooth path for conversion. Great email design reduces friction and anxiety during reading and motivates the reader to take action. In this article...
Andrew Burmistrov