A Customer Relationship Management tool or CRM software provides customer data to your marketing, sales, and service teams. With this data, marketing teams can create better campaigns to attract the right leads...
7 Tips for Following Up on Email Pitches to Increase Sales
Do cold emails usually turn into leads? The obvious answer is “NO!” And here’s the proof. Robert Clay, founder of Marketing Wizdom, reported that only 2% of leads convert after the initial contact. The...
Cart Abandonment Emails with Social Proof: 7 Tips to Turbo-Charge Your Conversions
Abandoned cart emails work. Few other marketing emails boast anywhere near the same open and conversion rates. Yet if you’re like most retailers, you probably aren’t fully capitalizing on the opportunity that abandoned...
How to spell Ecommerce? Or is it e-commerce? The right way to spell it today.
There are many different ways to spell “ecommerce.” But Which is the right way to spell it? The answer is…it depends. Ecommerce has been around for many years, and the spelling has changed over time...
6 Essential Email Security Tips For Marketers
Email is a great marketing channel for any business. It remains one of the most effective ways to reach customers. But email is also widely used by hackers to spread malware, phishing emails, or coordinate other attacks...
What is a Design System? + Examples, How to & Email Design System
To better adapt to the new work style based on decentralized teams, many companies are finally investing resources into digitizing and standardizing their processes. This has resulted, among other things, in an...
Customer Acquisition Strategy – 3 Tips to Do It Right
Starting your own business is usually a long and complicated process. You need a vision of what you want to do, people and resources to carry out that vision. But you definitely need to find customers to grow. What...
What is HubSpot and why do you need it?
HubSpot is a customer relationship management (CRM) platform for inbound marketing, sales, and customer service. They’ve been in business since 2006 and are serving over 135,000 customers in 120 countries. If you’re...
8 Inspiring Interactive Email Examples to Copy
Email marketing has become more and more engaging over the years. In the very beginning, emails were plain text only. As simple as black text on a white background, with no real design to speak of. Then we got HTML...
11 Gmail Productivity Tips to Become a Gmail Power User
About 92% of startups choose Gmail for their emails. Why? Well, that’s because it’s affordable, reliable, and offers lots of features. So in this guide, we’ll discuss these features in detail, so you can unlock the...
Why you should invest in email marketing
Digital marketing has its roots in email. Long before there was Facebook or Twitter, businesses were using email to reach out, nurture and convert new customers. In this article we will cover some of the reasons why...
What is SnapTik? How to use SnapTik for TikTok video’s
If you are active on TikTok, a creator, influencer, brand marketing or even just an enthusiastic user, you may have hear of Snaptik. But what is SnapTik? What does it do? and what are the benefits of SnapTik over other...
Twitter Shadowban: What Is It, how to check and remove?
Are you dealing with a Twitter Shadowban?Cases of Twitter shadowbans can be annoying, especially if you can’t figure out how you can rectify the problem. Suddenly, you notice that your account is almost invisible...
30 Surprising Ecommerce Statistics for 2022
By analyzing eCommerce statistics, you can gain insights into the market, quickly increase your sales, and retain potential customers. When developing an online business, you might face difficulties unless you learn how...
Email Deliverability checklist, a 5-point inspection
Without deliverability your emails are like a red hot Ferrari with the engine missing.
Deliverability the first step to a successful email campaign and even the name of the game when it comes to email marketing.
What is GetResponse and why do you need it?
GetResponse is one of the most popular email marketing platforms. As a marketing platform, you can use it for lead generation, lead nurturing, and sales. GetResponse is used to send emails, create automation workflows...
Single Opt-In vs Double Opt-In: What Should You Consider
With a return on investment (ROI) of 4200%, email marketing is one of the most effective strategies to skyrocket your business revenue. No wonder 64% of small businesses leverage email marketing to target their...
How to Convert Customers with the AARRR Funnel and Email Marketing
If there is one goal that unites all business, it is the need to generate sales and retain customers.But in reality, not every business is achieving this goal. Some customers get lost in the process. The AARRR framework...