The emails we open and act on come in two categories: Either we already know the brand – Or they’re in the process of building a relationship with us.It will come as no surprise that consumers prefer to use...
Category - Email Design
Guestpost
How to pick the right email template for your business
Are you starting out with email marketing or rather revamping your strategy? Choosing the right email templates is a big deal, it directly influences your email marketing results and effectiveness So how to pick the...
Kevin George
5 Retail Email Campaign Ideas to Boost Sales and Customer Engagement
If you’re in retail, email marketing campaigns need to be part of your overall marketing strategy. Here are five retail email marketing ideas you absolutely need in your email marketing plan. They work for luxury...
Ray Ko
How to create an Email Master Template step-by-step
You might be looking to make a Email Market Template for your email marketing. In this post I’ll show you the approach reviewing and re-creating a specific master template. I’ll take you through the process and the...
Kristian Robinson
How AMP Emails are setting new records for email conversions (+cases and examples)
AMP for email is on many email marketers minds. So what’s all the hype about? Can it increase your email conversions? How’s it different from static emails? I’m sure you have a lot of questions about AMP emails. Let’s...
Aquibur Rahman
How to code an email newsletter (with Jason Rodriguez)
Ever wanted to code your own emails? Or maybe you are already a mature email builder? See the master at work as Jason R puts together an email in real-time and live codes it.
Jordie van Rijn
5 ways to use the power of icons in email marketing
A well-designed email campaign conveys the company`s message, creates a smooth path for conversion. Great email design reduces friction and anxiety during reading and motivates the reader to take action. In this article...
Andrew Burmistrov
These Retailers reinvented their email marketing amid Coronavirus
Retail brands have been creatively responding through email marketing, here are 9 of the most inspirational email marketing examples that impressed us. Many a marketing soothsayer has waxed lyrical about the need for...
komal Helyer
King Content Has Been Overthrown. All Hail King Design!
What if your email is the first communication a super busy consumer has ever received from you? Do you really expect her to read through even 100 words of good content when your brand is still a relative stranger to her...
Scott Hardigree
Quick Guide To Experimenting With Visual Content In Emails
At a time when the human attention span is next to non-existent, visual content has come as a boon for marketers to attract and engage their audiences. If you are not already using visual content in your email...
Deepasha Kakkar